iMac Computer Screen

We went through significant discovery and testing to insure that this new product feature was fully thought out and validated with users. We then did multiple design exercises to make sure we were confident with the release.

UI and UX

The final product ensured an excellent user experience that was easily understood and used.

User Testing Validation

On larger/more risky projects such as new features, it’s important to use a holistic UX process that includes vetting user-feedback.

Email A/B Test

It’s important to A/B test new communications to have a better handle on how your users like to be communicated with.